My Favs
If you've been following me for a while, you know that I strongly believe in only purchasing yarn with a purpose—whether that’s for a specific project or to build a well-thought-out stash. This list isn’t meant to encourage impulse shopping, but rather to provide a trusted resource when you’re ready to invest in quality yarn. Here are my top five favorite online yarn retailers and why I love them! (not in any order)
5. LionBrand.com
Lion Brand yarn is widely available in many stores, but I prefer ordering directly from their website. Here’s why:
They often offer double discounts—clearance items frequently have an additional percentage off.
Their website provides detailed color descriptions, which helps prevent surprises when ordering yarn based on color names alone.
They have an active social media presence, including Instagram Lives, where you can interact with their team and see upcoming releases.
4. KnitPicks and WeCrochet
I’m relatively new to Knit Picks, but I’m already a fan! Here’s why:
They offer investment-worthy yarn at a mid-tier price point. While I’m not at a stage where I can justify $30 hanks of yarn, Knit Picks provides high-quality wool blends at reasonable prices.
Their Chroma line is a personal favorite. It’s 70% superwash wool and 30% nylon, making it soft and durable.
The website is excellent at describing colors accurately, which is incredibly helpful when choosing color-changing yarns.
When I filmed this video, I said one downside is that I haven’t found a free shipping option yet, and my past orders had a $7 shipping fee. However, for the quality of the yarn and the accuracy of product descriptions, it’s a trade-off I’m willing to accept. But since then, I've gotten several free shipping or low cost shipping promos in emails. If you don't have a good promo and want to order anyway, the free shipping threshold is considerably less at We Crochet, even though they are two parts of the same store.
3. Wool Warehouse (UK-based)
Though Wool Warehouse is based in the UK, it’s an amazing resource for US buyers, and the shipping costs are surprisingly reasonable. Here’s why it’s a top choice:
Diverse selection—tons of yarn brands, weights, and fiber types, many of which aren’t commonly found in the U.S.
Affordable pricing—even with the currency conversion, my orders have been very budget-friendly.
Die lot selection—the site allows you to see and choose from available die lots, which is fantastic for consistency in large projects.
The only downside is that tracking isn’t as detailed as with U.S. retailers. However, I’ve never had an issue with delayed or lost packages, so it’s a minor inconvenience for such a great resource.
2. Herrschners.com
Herrschners is a longtime favorite of mine, mainly because of their private label yarns. They’ve done an incredible job of curating a variety of house-brand yarns, and the quality has significantly improved over the years. Here’s why I love shopping at Herrschners:
They offer exclusive yarn lines, including Herrschners Afghan Yarn, which comes in a huge range of colors and is a fantastic value.
Their worsted-weight collections—Worsted 3, Worsted 8, and Worsted 12—offer different sizes at great prices, and the texture has improved tremendously compared to older versions.
They frequently have clearance sales on both their private label yarns and well-known brands like Caron and Universal Yarn.
They also carry Willow Yarns, which leans more high-end with wool blends, and both brands can be ordered together from the same site.
One thing to note is that Herrschners sends frequent promotional emails, sometimes multiple times a day. If you’re on a yarn budget, be cautious about subscribing! However, if you’re looking for a deal, keeping an eye on their emails can lead to great finds, especially when they offer discounted or flat-rate shipping promotions.
Click HERE to shop at Herrschners!
Update since the video was made
Final Thoughts
Each of these online retailers has unique strengths, whether it’s deep discounts, high-quality investment yarn, or access to international brands. If you’re looking for great yarn at great prices, I highly recommend checking them out when you’re ready to make your next purchase.
Let me know in the comments—where is your favorite place to buy yarn online?
Watch the YouTube video here!