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Why My Yarn Content Is Changing (and Why It Feels Right)

 

Lately, I’ve been seeing more and more creators - especially in the yarn and craft space - talk openly about overconsumption. And honestly? It’s a conversation I’ve been sitting with for a while.

If you’ve been around here long enough, you might remember that I touched on this topic in a video some time ago. I’ll link it for you HERE if you’d like to revisit it. But I wanted to come back to the idea again, because it’s at the heart of a small, but meaningful, shift you may be noticing in my content.

This spring marks nearly five years of me creating videos on YouTube, which still feels wild to say out loud. I’m incredibly grateful for every view, comment, and word of encouragement you’ve shared with me over the years. This channel has always been about more than stitches. It’s about the why behind making.

But after almost five years, I’ll be honest: consistently creating “fresh” content can be hard. It’s tempting to fall back on things like yarn hauls or starting projects simply to have something new to show on camera. And while there’s nothing inherently wrong with that, I’ve realized it’s not how I want to create anymore.

Being More Intentional With Yarn

If you look back at my videos from a couple of years ago, you’ll see me actively trying to limit what I brought into my yarn stash. I stopped buying yarn just because it was on clearance and started thinking more carefully about why I was purchasing something. Even if I didn’t have a specific project in mind, I made sure it was a yarn I genuinely loved working with, in colors I knew I’d enjoy. Read more about that in THIS BLOG POST.

As the channel grew, another challenge popped up: making projects purely for content. I love the idea of tutorials, but I don’t want to end up with a pile of finished pieces that I’ll never wear or use.

Case in point: virus shawls. I absolutely love the pattern. I love gradient yarns. I loved making every single one. But at some point I had to laugh and ask myself, How many virus shawls does one person actually need? Even if they’re all different, most people aren’t going to notice that I have fifteen variations hanging in my closet. Check out THIS POST for more info on Virus Shawls!

Why I’m Leaning Into Markets

All of this reflection has led me to a new direction: vendor markets.

I’ve talked about doing markets before...and yes, I chickened out more than once. But this time is different. I’ve made a real plan, found accountability, and even helped create a vendor market that I’ll be organizing and participating in. We already have around 30 vendors signed up, so there’s officially no backing out now.

And honestly? I’m excited.

This shift allows me to keep making and sharing projects I love, without building an overwhelming inventory in my bedroom. I’ll still make shawls (yes, there will be gradients), but I’ll also be creating a variety of items at different price points, including smaller pieces that are more accessible and easier to produce.

Most importantly, everything I make will have a purpose.

Creating With Clarity (Not on a Hamster Wheel)

Over the years, I’ve felt pulled in a lot of directions: projects I want to make, projects I want to wear, projects that would make “good content.” It can start to feel like a hamster wheel after a while.

Right now, I feel something I haven’t felt in a long time: clarity.

This new approach lets me intertwine everything: what I enjoy making, what I share with you here, and what I can bring back into my local community. The response so far has been incredibly encouraging, and I’m really looking forward to where this leads.

What’s Coming Next

A few updates to keep you in the loop:

  • I’ll be switching my regular posting night to Wednesday evenings at 7PM Central, which should work much better with my schedule and help me stay consistent. If you haven't subcribed yet, CLICK HERE to subscribe!

  • I’ll be sharing market prep along the way - projects, pricing thoughts, booth setup, and behind-the-scenes details.

  • There will still be plenty of talking videos and cozy yarn chats. That part of the channel isn’t going anywhere.

Everything I buy, make, or share going forward will be tied back to this more intentional approach...especially pieces created for my vendor booth. I’m also experimenting with some products that feel a little unusual compared to what I’ve seen at other crochet booths. That could mean they’re a big hit… or a total flop. Either way, I promise I’ll share the experience honestly so you can learn right along with me.

Let’s Talk Yarn And Markets

If you have questions about:

  • Organizing a vendor market

  • Participating as a vendor

  • Deciding what to make or sell

Please let me know, I want to create content that actually helps you.

And to those of you who have been here since the very beginning, thank you. Truly. You mean more to me than you know. Here’s hoping we get at least another five years of talking yarn together.

Watch the YouTube video here!



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