Where to Start (And What Really Matters) I’ve talked myself in and out of doing craft fairs more times than I can count. If you’ve spent any time on YouTube or social media, you’ve probably seen incredibly talented makers share stories about going to markets and losing money instead of making it. On top of that, many local craft fairs simply aren’t advertised well, which makes it hard to justify the time, energy, and expense. That’s exactly why I decided to do something different. This post is the first in a series where I’m sharing the real, behind-the-scenes process of planning a craft fair from scratch. N ot as a professional event planner, but as a small business owner and maker who cares deeply about doing things intentionally. Why I’m Qualified to Talk About This I’m not an event planner by trade but I do have a background in marketing, and I’ve been running a small business with my husband for over 16 years. I’ve also had hands-on experience helping organize a la...